Best Japanese Moisturizer

Young African woman woman applying facial moisturizer to her face

If you’re looking into adding a Japanese moisturizer in your daily and nightly routine, it’s important you keep an eye out for your skin type, the moisturizer’s ingredients, and your other skin concerns. Based on these mentioned features, I review below the best Japanese moisturizers.

Throughout the years, my skin has gone through a lot of changes and I realized that moisturizer is an essential step that I shouldn’t skip on no matter my skincare routine. Continuously experimenting on different skincare products, I have proven again and again that adding a moisturizer to my daily routine is sure to give my skin the suppleness, hydration, and brightness it very much needs. A moisturizer is a great way to make sure the rest of my skincare routine products work for a healthier skin.

And what better way to go than Asian, specifically Japanese skincare, right? Asian skincare has experienced a surge in popularity over the years. Japanese skincare products definitely aren’t left behind, and that shouldn’t come as a surprise with their usage of amazing ingredients that are sure to be effective for all your skin concerns.

I hope that by now, you’ve also realized, as I have, that no matter your skin type, your skin needs a moisturizer to allow it to repair its skin and moisture barrier. Constantly skipping moisturizer, no matter how oily it feels, will ruin only your skin’s moisture barrier. You will most likely end up with very dehydrated and thirsty skin because you have no moisture that your skin could soak up.

If you’re thinking of switching to a Japanese-brand moisturizer, read on because I list down below the best Japanese moisturizers out in the market for you to try!

Our Top Picks for the Best Japanese Moisturizer

Product ImageProduct NamePrice
Our PickCurel Intensive Moisture CreamCurel Intensive Moisture CreamCheck Price
Best for Dry SkinKikumasamune Sake Skin Care CreamKikumasamune Sake Skin Care CreamCheck Price
Best Anti-AgingDHC Super Collagen CreamDHC Super Collagen CreamCheck Price
Naturie Hatomugi Skin Conditioning GelNaturie Hatomugi Skin Conditioning GelCheck Price
Hada Labo Gokujyun Hyaluronic Perfect GelHada Labo Gokujyun Hyaluronic Perfect GelCheck Price

The Best Japanese Moisturizers

1. Curel Intensive Moisture Cream – Our Pick!

Curel Intensive Moisture Cream

Our top pick for the best Japanese moisturizer is the Curel Intensive Moisture Cream! If you have dry and sensitive skin, this is definitely a great way to go if you’re looking to switch to a Japanese moisturizer. This Curel moisturizer is very moisturizing and is sure to not cause skin irritation if you have sensitive skin.

It’s great to use both during the night and during the day. If used as a night moisturizer, it will definitely restore your skin’s moisture barrier overnight. And if used as a daytime moisturizer, it sits well and holds your makeup throughout the day. This is very gentle on the skin and has no scent at all, making it a great choice for those with sensitive skin. It can even soothe sensitive, irritated skin and relieve your skin from redness.

Using this moisturizer will make your skin appear more hydrated, fresh, bright, dewy, and just overall healthier. Its creamy texture is also perfect for cold winters to keep your skin moisturized and hydrated. If you have oily skin though, you might want to look at another Japanese moisturizer in our list as this can be a bit heavy for those with naturally oily skin.


  • Ideal for dry, sensitive skin
  • Great day and night moisturizer
  • Sits well under makeup
  • Restores skin’s moisture barrier
  • Gentle on the skin
  • No heavy scent
  • Soothes irritated skin
  • Great choice for winter


  • Not for people with oily skin

2. Kikumasamune Sake Skin Care Cream – Best for Dry Skin!

Kikumasamune Sake Skin Care Cream

Our pick for the best Japanese moisturizer for those with dry skin is the Kikumasamune Sake Skin Care Cream! This Japanese sake-packed moisturizer has four types of amino acids and three types of ceramides that’s sure to deeply moisturize dry and flaky skin. It has a thick and creamy texture but don’t worry because it absorbs rather quickly into the skin and doesn’t leave you feeling uncomfortably greasy and sticky.

You can use this as both a night and day moisturizer. When used as part of your makeup routine, it helps keep your makeup intact on your face and keeps you feeling hydrated all day. If your skin is extra sensitive, no need to worry because this also doesn’t cause redness or irritation. This makes your skin softer and smoother, too.

It has a subtle nice scent that you will surely look forward to every time you do your skincare routine. And because it has a thick texture, you would only need a little amount to cover your entire face! If you have oily skin, you might want to steer clear of this one as this might be too heavy and oily for you.


  • Great for dry skin
  • Thick and creamy but absorbs quickly
  • Non-greasy and non-sticky
  • Keeps skin hydrated all day
  • Skin is softer and smoother
  • A little goes a long way


  • Not for oily skin
  • Fragrance may not be for everyone

3. DHC Super Collagen Cream – Best Anti-Aging!

DHC Super Collagen Cream

If what you’re looking for is a Japanese moisturizer that could effectively help you fight off signs of aging, then the Super Collagen Cream from Japanese beauty brand DHC might be the perfect fit for you! Collagen is a component your skin naturally produces. But as we age, our skin produces less collagen resulting in dry skin and the appearance of wrinkles. But with this moisturizer that’s packed with collagen, you can give your skin the collagen it needs to fight all signs of aging.

With this moisturizer in hand, your skin is sure to stay moisturized all day and all night. It also goes well under your makeup. In the long run, it helps improve skin textures and helps you achieve a smoother, softer, and brighter overall skin. It’s very lightweight and leaves you no greasy or sticky feeling as it absorbs well into the skin.

So if you’re looking for something that’s very lightweight and not heavy at all but at the same time moisturizes and helps your skin fight signs of aging, this is definitely a good way to go.


  • Ideal for mature skin
  • Helps counter signs of aging
  • Keeps skin moisturized all day
  • Improves skin’s texture
  • Lightweight


  • None

4. Naturie Hatomugi Skin Conditioning Gel

Naturie Hatomugi Skin Conditioning Gel

Japan’s Naturie Hatomugi Skin Conditioning Gel also made it into our list of the best Japanese moisturizers! As this is a gel-type moisturizer, it’s definitely a great choice for those with oily skin. It’s very lightweight but doesn’t fail in keeping your skin moisturized all day long. It doesn’t leave with the tacky, sticky, and greasy feeling you get with most moisturizers, especially if you have naturally oily skin.

This moisturizer also doesn’t have any fragrance or scent in it and doesn’t cause skin irritation. So if you have sensitive skin, you might want to look into this one as well. Using this in the long run will also result in smoother and softer skin. And if you’re looking for a summer moisturizer that’s not as heavy as your usual moisturizer, this is definitely a good option, too.


  • Ideal for oily skin
  • Gel-type and lightweight
  • Non-sticky and non-greasy
  • No scent
  • Gentle on sensitive skin
  • Smoother and softer skin
  • Great for summer


  • None

5. Hada Labo Gokujyun Hyaluronic Perfect Gel

A popular choice among Japanese skincare enthusiasts, the Gokujyun Hyaluronic Perfect Gel from popular J-beauty brand Hada Labo is the last item on our list of the best Japanese moisturizers! This one is also a gel-type moisturizer that’s very lightweight but definitely doesn’t fail in the moisturizing department. This one, despite being light in texture, is very hydrating and keeps moisture locked into your skin without leaving you feeling greasy and oily. This makes it another popular go-to choice for those with oily skin.

Adding this to your skincare routine will result in a much softer skin and will give your skin a much-needed glow! It absorbs well into your skin and leaves no residue, making it a great daytime moisturizer. There are also refill packs available for you to buy if ever you run out so you won’t have to buy another tub and throw your last one out.


  • Great for oily skin
  • Lightweight and gel-type
  • Moisturizing without being greasy
  • Softer skin and gives skin glow
  • Refill packs available


  • None

How to Find the Best Japanese Moisturizer for You

If you’re thinking of switching to a Japanese brand for your new moisturizer, or simply looking for something new to add to your skincare routine, you should not only know some of the best out in the market but you should also know what to look out for.

Skin type

Before jumping on to purchase your new Japanese moisturizer, you need to first determine your skin type. And when you do, make sure that your moisturizer works well with your skin type. If you have dry skin, a creamy and thick-textured moisturizer might be a good choice. For oily skin type, a lightweight and gel-type moisturizer is among the popular choices. If you have acne-prone and sensitive skin, go for something that’s gentle on the skin.


It’s always important to look at the list of ingredients contained in your moisturizer. Make sure it contains hydrating and moisture-locking ingredients like glycerin, hyaluronic acid, and ceramides. You might want to keep your eyes out for those. If you’re not familiar with certain things listed, a little bit of research won’t hurt at all.

You should also make sure you’re not allergic to any of the ingredients in the moisturizer you’re looking at so you won’t have to deal with more skin issues.

Other skin concerns

Take into consideration what other skin concerns you have. Find a moisturizer that works well not only in keeping your skin moisturized but would also work in responding to your other skin concerns.

Why Should You Choose Japanese Skincare Products?

Korean skincare is number one when many people think of Asian skincare. But with recent years, Japanese skincare has also gained its well-deserved traction, and it comes as no surprise at all. With so many good things in store, the real question now is why haven’t you switched yet to Japanese skincare?

Natural and trusted ingredients

Japanese skincare products, generally, use natural and time-tested ingredients. Because of this, they’ve been proven to be gentler on the skin. They also don’t rely on harsh chemicals that could strip you off of your natural oils. Japanese skincare products take care of your skin in the most gentle and natural way possible.


If K-beauty popularized and made everyone obsessed with achieving glass and dewy skin, J-beauty has its very own version of skin it popularized – the mochi-hada or rice-cake skin. Japanese skincare is all about achieving super soft and super smooth skin, exactly like the world-famous Japanese dessert!

And to achieve this, J-beauty skincare routine is all about moisturizers and products that will help your skin become soft and smooth. So you can definitely trust Japanese moisturizers will give you just that.

Fewer skincare routine steps to follow

Unlike Korean skincare that usually has 10 skincare steps to follow, Japanese skincare routines tend to use fewer products as much as possible. What’s important is that you layer products that are sure to moisturize and hydrate your skin to achieve mochi-hada.

Japanese Skincare Ritual

Every part of the world and even every person in the world has their own skincare routine, their own concocted way of taking care of their skin. And out of the many routines born through generations, Japanese skincare routines are one of the most effective in the world! And this shouldn’t come as a surprise, really, because Japanese treat skincare as if it’s a ritual.

You really shouldn’t just speed through and quickly do your ‘skincare routine’. You should be taking the time to extensively and thoroughly go through each step of your routine. Your skincare routine is the perfect time to tend to and dedicate time and effort to really take care of your skin.

Japanese are known to take their time when doing their skincare routines, probably the most important secret to their sought-after rice-cake skin. It’s the perfect time to have some much needed me-time, especially if you’ve gone through a very hectic and rough day. It’s time to relax not just your mind but also to relax your skin that most likely have gone through a lot, too.

To achieve desired results and yield amazing and healthy skin you’re sure to be proud of, your skin needs patience and love. Only then you start to see the results of all the effort you put into taking care of your skin.


Japanese people are proud of their ultra-soft and smooth skin and they achieve such amazing results through layering moisture. For this reason alone, you can trust in Japanese moisturizers to work best for your skin’s needs.

The Curel Intensive Moisture Cream is our pick for the best Japanese moisturizer because it’s able to deeply hydrate and moisturize very dry skin and at the same time soothe sensitive and irritated skin. It’s a keeper especially in cold winter months. The Kikumasamune Sake Skin Care Cream is our pick for the best J-beauty moisturizer that works best to hydrate dry skin! It’s packed with Japanese rice wine and will definitely moisturize your dry skin and prevent it from flaking off during the day and under your makeup. And lastly, the DHC Super Collagen Cream  is our favorite anti-aging Japanese moisturizer. Packed with collagen, it promises to fight off signs of aging, keeping your skin looking youthful and deeply moisturized.

With so many options for effective Japanese moisturizers out there, we can sleep peacefully at night knowing that we’ve helped you find the perfect Japanese moisturizer for your skin’s needs!

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